These days, you need more than a great website to establish and maintain a solid online presence. The fact is, most of your target audiences spend a lot of their time on social media. According to recent studies, most people spend an average of 2 hours a day on social media. In a lot of … Continued
When you think of your favorite brands, the first things that will usually come to mind are their logo and their company’s reputation. This is what successful branding is all about – leaving people with something memorable about you and your company. Of course, you should also make sure that their impressions of your brand … Continued
According to the award-winning marketing book, “Why Johnny Can’t Brand” by Bill Schley and Carl Nichols Jr, you need to have a ‘Dominant Selling Idea’ or ‘DSI’ to be able to differentiate your brand. Your DSI is the ‘motivating difference’ that will tip the scale in your favor when it comes time for your potential … Continued
Your financial advisor practice can gain significant exposure and effortlessly generate more leads with effective digital marketing. A creatively designed website can attract new customers to your brand round the clock and strengthen your position in the marketplace. How to Choose the Right Web Design Agency It’s important to choose a web design team that … Continued
If you’ve found yourself in a slump in terms of your firm’s business growth, your current marketing efforts are probably not being as effective as they used to be. To get yourself out of the rut you’re in, here are a couple of marketing tweaks you can try to get more leads and prospects through … Continued