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Marketing Strategies to Target High-Net-Worth Clients – 8 Tips to Help You Attract the HNW Market

High-net-worth (HNW) clients are a highly desirable target audience for many financial advisors. However, advisors often face fierce competition in attracting and retaining this client base. And, because HNW clients have unique and complex financial challenges, they require a different marketing approach than typical mass-affluent clients. Here, we provide eight marketing strategies to help you … Continued

Social media marketing strategies for financial advisors

Ever wondered why some financial advisors are scoring big on social media while others barely make a dent? Picture this. You’re at the starting line of a marathon, eyeing your competition – young professionals, baby boomers alike. It’s not only about who can move the quickest; it’s also about utilizing one’s resources effectively. You glance … Continued

Why Your Financial Advisor Firm Needs to Be on Facebook

If you think Facebook is just for catching up with friends and family, or spreading memes and fake news articles, think again.  Facebook is the Most Popular Social Media Platform Every business, big or small, should have a presence on the most popular social media platform. Facebook has more than 2.7 billion monthly users all … Continued

Social Media Rules for Financial Advisors

These days, you need more than a great website to establish and maintain a solid online presence.  The fact is, most of your target audiences spend a lot of their time on social media. According to recent studies, most people spend an average of 2 hours a day on social media. In a lot of … Continued