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How to Design a Financial Website That Appeals to Millennials

As of 2020, millennials have grown to become the largest population group in the world. There are over 72 million millennials in the U.S. alone, making up roughly 22% of the country’s population. From these numbers alone, it’s quite obvious that millennials are an extremely important demographic that businesses should target. But before coming up … Continued

How to Overcome a Financial Advisor’s Worst Nightmare

You’re giving a motivational presentation to your staff. You are wooing potential business partners. Yet you find all your Powerpoint presentation pages in the wrong order. You panic. In fact, your entire presentation is just full of words from a Chinese menu. This scene can certainly wake you up in the middle of the night. … Continued

How to Promote Your Financial Brand on Twitter

Twitter is still one of the most popular social media platforms today. It has over 300 million active users monthly and around 150 million users daily.  While Facebook and Instagram are significantly more popular when it comes to brand marketing, Twitter still has a lot of potential with its extremely loyal following.  What Makes Twitter … Continued

Optimizing Financial Advisor Websites for Voice Search

Voice search is growing rapidly and it’s important for your financial website to keep up with this trend early on if you want to stay ahead of your competitors. According to Google, around 27% of the world was already using voice search on their mobile devices in 2018. This number has likely grown significantly since … Continued